Novilla Bliss™ Review: Named "Best Memory Foam" by Everyday Health
The Novilla Bliss™ Memory Foam Mattress has been named the "Best Memory Foam" pick by Everyday Health , one of the most trusted health and wellness review platforms in the U.S. Available starting at $229.99 for a queen (8-inch model) and $299.99 on Amazon for the standard queen, the Bliss™ earned its spot based on real-world, long-term use - the reviewer and her family slept on it for approximately two years. The mattress was praised for its soft yet supportive NanoGEL™ memory foam, breathable rayon cover, and CertiPUR-US® certified materials. Here's a detailed look at what makes the Bliss™ stand out, who it's best for, and where it falls short.
Key Features of the Novilla Bliss™ Memory Foam Mattress
NanoGEL™ Memory Foam for Cooling Comfort
The top comfort layer of the Novilla Bliss™ uses NanoGEL™ Memory Foam, a gel-infused material designed to absorb and dissipate body heat more effectively than traditional memory foam. Everyday Health's reviewer confirmed its real-world cooling performance: her son, who typically sleeps warm, has remained comfortable since switching to the Bliss™.

Independent testing from NapLab supports this observation. In their temperature tests, the mattress surface dropped 6.0°F within the first minute after a sleeper got up, compared to the industry average decline of 4.7°F. This suggests the Bliss™ recovers to a cooler resting temperature faster than many competing foam mattresses.
That said, cooling performance on all-foam beds has inherent limits. Some reviewers, including testers at Sleepline, noted that heavier or naturally hot sleepers may find the cooling adequate but not exceptional. If temperature regulation is your top priority, a hybrid mattress with coil-based airflow may be worth considering as well.
AirBreeze Rayon Cover and Breathability
The AirBreeze Cover is made from knitted rayon - a fiber known for its softness, moisture-wicking ability, and breathability. Everyday Health's reviewer described it as "highly breathable, providing ample airflow," contributing to the mattress's cool-sleeping reputation.
Multi-Layer Support for Spinal Alignment
The Bliss™ uses a multi-layer foam construction designed to balance contouring and support. The system includes NanoGEL™ Memory Foam for pressure relief on top, a transitional comfort foam layer in the middle, and a high-density support foam base for structural stability. Furthermore, the mattress is ACA certified, verifying its ability to promote good spinal alignment and relieve pressure on the back and neck. This ergonomic support promotes a natural sleeping posture, resulting in healthier sleep.

Sleep Foundation's testing team confirmed that this construction provides adequate spinal support for side and back sleepers under 230 pounds. The memory foam conforms to pressure points at the shoulders and hips while the support base prevents excessive sinking. For back sleepers in the 130 - 230 pound range, the four-layer design distributes weight effectively and helps maintain neutral spinal alignment.
However, Sleep Foundation also noted that back sleepers over 230 pounds may find the mattress too soft for proper lumbar support, and stomach sleepers over 130 pounds may experience midsection sinking that hinders alignment.
Pressure Relief and Body Contouring
Pressure relief is one of the Novilla Bliss™'s strongest attributes. NapLab's pressure-point testing measured a sinkage depth of 2.65 inches - 0.51 inches deeper than the industry average of 2.14 inches across 350+ mattresses tested. This deeper sinkage means the foam conforms more closely to the body, cradling the shoulders, hips, and lower back where pressure tends to build up during sleep.
SleepDoctor's testers echoed this finding, noting that the Bliss™ provides a traditional memory foam feel with a close, body-hugging contour. For side sleepers in particular, t his deep contouring helps reduce the shoulder and hip pressure that can cause numbness or soreness.
The trade-off is that the deep sinkage and slower foam response can make it harder to change positions during the night. Combination sleepers who shift frequently may prefer a more responsive mattress.
Safety Certifications and Eco-Friendly Materials
The Novilla Bliss™ carries three independently verified certifications:
• CertiPUR-US®: Confirms the foam is manufactured without formaldehyde, phthalates, heavy metals, and other harmful chemicals. Everyday Health specifically highlighted this certification, noting the Bliss™ is "free of harmful substances like formaldehyde and phthalates."
• OEKO-TEX®: Verifies that all textile components have been tested for harmful substances and are safe for direct skin contact, including for sensitive skin.
• ISPA Membership: Novilla is a member of the International Sleep Products Association, the trade organization that sets manufacturing quality and safety standards for the mattress industry.

These certifications provide a meaningful level of assurance for families and health-conscious buyers seeking a mattress made with responsibly sourced, non-toxic materials.
Novilla Bliss™ Specs, Pricing, and Availability
| Category | Details |
|---|---|
| Everyday Health Designation | "Best Memory Foam" |
| Mattress Type | All-Foam (Memory Foam) |
| Firmness | Medium to Medium-Firm (5–6 out of 10, varies by height) |
| Height Options | 6", 8", 10", 12", 14" |
| Sizes Available | Twin, Twin XL, Full, Queen, King |
| Queen Price (8") | $229.99 |
| Queen Price (10") | $279.99 |
| Queen Price (12") | $299.99 |
| Amazon Price (Queen) | $299.99 (as noted by Everyday Health) |
| Cover Material | Knitted Rayon (AirBreeze) |
| Foam Layers | NanoGEL™ Memory Foam + Comfort Foam + High-Density Support Foam |
| Trial Period | 100 nights |
| Warranty | 10-year limited |
| Shipping | Free within the US |
| Returns | Free |
| Certifications | CertiPUR-US®, OEKO-TEX®, ISPA Member |
| Financing | Affirm (0% APR available) |
| Where to Buy | Novilla.net, Amazon, Walmart |
At $279.99 for a 10-inch queen, the Novilla Bliss™ is priced significantly below the memory foam mattress category average of approximately $1,087 (based on NapLab's database of 350+ tested mattresses). This represents roughly 74% in cost savings compared to the average foam bed - making it one of the most affordable options in the category without sacrificing key features like gel-infused cooling, multi-layer support, and third-party safety certifications.
Who Is the Novilla Bliss™ Memory Foam Mattress Best For?
1. Side Sleepers
Side sleepers are the primary recommended audience for the Novilla Bliss™. Sleep Foundation's testers confirmed it provides effective pressure relief at the shoulders and hips for sleepers under 230 pounds, with the NanoGEL™ foam conforming closely to the body's contours. The deeper-than-average sinkage (2.65" vs. 2.14" average) means side sleepers get meaningful cushioning right where they need it most.
2. Couples
Motion isolation is one of the Bliss's strongest performance areas. As an all-foam mattress, it absorbs vibrations effectively, reducing the chance that one partner's movements will disturb the other. Sleep Foundation noted the Bliss "excels at preventing motion transfer in bed" - a significant advantage for light sleepers sharing a mattress.
3. Hot Sleepers (Moderate)
Everyday Health's reviewer confirmed that her son, who tends to sleep warm, has stayed comfortable on the Bliss. The NanoGEL™ foam and breathable rayon cover help regulate surface temperature. NapLab's temperature testing supports this with above-average cooling recovery. However, sleepers who run particularly hot may want to pair the Bliss™ with cooling sheets or consider a hybrid mattress with enhanced airflow.
4. Budget-Conscious Shoppers
For anyone searching for a quality memory foam mattress under $500, the Bliss™ offers an exceptional price-to-feature ratio. With queen sizes starting at $229.99 (8-inch), a 100-night sleep trial, and a 10-year warranty, it delivers certified materials, gel-infused cooling, and multi-layer support at a fraction of the category average price.
5. Renters and Small-Space Living
The Bliss™ is a bed-in-a-box mattress that ships compressed for easy delivery and setup. Everyday Health's reviewer confirmed the queen size is manageable to move without assistance. This makes it practical for apartments, guest rooms, and moves. However, note that the mattress lacks side handles (a limitation flagged by Everyday Health), so repositioning on the bed frame requires grip on the mattress edge itself.
Who Might Want to Consider Other Options
No mattress works for every sleeper. Based on data from multiple independent reviews, here are the scenarios where the Novilla Bliss may not be the best fit:
• Stomach Sleepers Over 130 lbs: Multiple testers (Sleep Foundation, SleepDoctor, Sleepopolis) found the Bliss too soft for stomach sleeping, especially for those above 130 pounds. Stomach sleepers need firmer support to prevent their midsection from sinking, which can cause spinal misalignment and lower back pain over time. A medium-firm hybrid mattress may be more suitable.
• Sleepers Over 230 Pounds: The all-foam construction may not provide sufficient support for heavier individuals. Sleep Foundation noted that these sleepers could experience excessive sinking, particularly around the lumbar area and mattress edges. A higher-density foam or hybrid coil mattress would likely offer better long-term support and durability.
• Those Who Prioritize Edge Support: Edge support on the Bliss is average to below average - a common characteristic of all-foam mattresses. Couples who use the full surface of the bed or sleepers who sit on the edge frequently may notice some instability. NapLab's testing specifically flagged edge support as one of the mattress's weaker performance areas.
• Sleepers Who Change Positions Frequently: The deep memory foam sinkage and slower material response make it harder to reposition during the night. Combination sleepers who shift between back, side, and stomach positions may prefer a more responsive mattress with some bounce.
Pros and Cons at a Glance
Pros:
• Named "Best Memory Foam" by Everyday Health, based on ~2 years of real-world use
• NanoGEL™ foam provides effective cooling for most sleepers (confirmed by NapLab temperature testing)
• Strong pressure relief — 2.65" sinkage depth exceeds category average
• Excellent motion isolation for couples
• Five height options (6" to 14") for different needs and budgets
• Queen starting at $229.99 — approximately 74% below the category average
• CertiPUR-US® and OEKO-TEX® certified materials
• 100-night sleep trial with free shipping and returns
• 10-year limited warranty
Cons:
• No side handles for easier repositioning (noted by Everyday Health)
• Cover removability should be confirmed with brand (Everyday Health's model was non-removable)
• Below-average edge support (noted by Sleep Foundation, NapLab, Sleepopolis)
• Too soft for most stomach sleepers over 130 lbs
• May not adequately support sleepers over 230 lbs
• Deep sinkage makes it harder to change positions at night
• NapLab overall performance score of 7.65/10 (below 8.55 category average)
• Expected lifespan of 6 - 7 years (average for all-foam; may not exceed this)
FAQs About the Best Memory Foam Mattress
1. What did Everyday Health say about the Novilla Bliss™?
Everyday Health named the Novilla Bliss™ its "Best Memory Foam" pick in its mattress guide. The recommendation was based on approximately two years of personal use by the reviewer and her family. Key strengths cited include the soft yet supportive NanoGEL™ memory foam, effective cooling for warm sleepers, and the lightweight queen size. Limitations noted include the absence of side handles and a non-removable cover on the reviewed model.
2. How firm is the Novilla Bliss™?
The Novilla Bliss™ falls in the Medium to Medium-Firm range, though exact ratings vary across testers: Sleep Foundation rates it 5 out of 10, SleepDoctor gives it 5 out of 10, and NapLab rates it 6 out of 10. Firmness also varies by height - the thinner models (6", 8") tend to feel firmer, while taller models (12", 14") offer a softer, more cushioned feel.
3. Does the Novilla Bliss™ sleep hot?
For most sleepers, no. Everyday Health's reviewer confirmed her warm-sleeping son stays comfortable on the Bliss, and NapLab's temperature testing showed the mattress recovers to a cool surface temperature faster than average (6.0°F drop in the first minute vs. 4.7°F average). That said, some reviewers note that heavier sleepers or those who naturally sleep very hot may experience moderate heat retention, which is typical of all-foam mattresses.
4. Is the Novilla Bliss™ good for side sleepers?
Yes - side sleepers are the Bliss's primary recommended audience. Sleep Foundation's testers confirmed it delivers effective pressure relief at the shoulders and hips for side sleepers under 230 pounds. The NanoGEL™ memory foam sinks 2.65 inches at pressure points (deeper than the 2.14-inch average), providing meaningful cushioning where side sleepers need it most.
5. Is the Novilla Bliss™ good for heavier sleepers (over 230 lbs)?
The Bliss™ may not be ideal for sleepers over 230 pounds. Multiple independent testers - including Sleep Foundation, Sleepopolis, and SleepDoctor - found that heavier individuals may experience excessive sinking and insufficient lumbar support. Heavier sleepers generally benefit from a firmer mattress, such as a hybrid with pocketed coils for added stability. Novilla's own Vitality Hybrid is one alternative worth exploring.
6. How long does the Novilla Bliss™ last?
Sleep Foundation estimates the Novilla Bliss should reach the average all-foam mattress lifespan of 6 to 7 years. Over time, memory foam naturally softens and may develop impressions. Choosing a taller model (12" or 14") may slightly extend the mattress's usable life, as the additional foam helps maintain support as the top layers compress.
7. What trial and warranty does the Novilla Bliss™ offer?
The Bliss™ comes with a 100-night sleep trial, free shipping, and free returns within the United States. It's backed by a 10-year limited warranty that covers manufacturing defects. Note that the warranty does not cover natural softening of the foam over time, and it is non-transferable.
8. Where can I buy the Novilla Bliss™?
The Novilla Bliss™ is available through three main channels: Novilla.net (direct from brand) , Amazon (queen listed at $299.99 per Everyday Health), and Walmart. Novilla also offers financing through Affirm with 0% APR options available.
Final Verdict
The Novilla Bliss™ earned Everyday Health's "Best Memory Foam" designation for good reason: it delivers effective cooling, reliable pressure relief, and a range of size and height options - all at a price point roughly 74% below the memory foam category average. What makes this recognition particularly credible is that it's based on approximately two years of daily use, not just a quick unboxing test.
The Bliss™ performs best for side sleepers under 230 pounds, couples who value motion isolation, and budget-conscious shoppers who want certified, non-toxic materials without the typical premium price tag. Its NanoGEL™ foam and breathable rayon cover address the most common complaint about memory foam - sleeping hot - and independent temperature testing confirms above-average cooling recovery.
Where the Bliss™ falls short is in edge support, responsiveness for combination sleepers, and support for heavier body types. Stomach sleepers and anyone over 230 pounds should consider a firmer option. The cover removability question should also be confirmed directly with Novilla before purchasing.
For shoppers seeking a proven, affordable memory foam mattress under $500 with a 100-night trial and 10-year warranty, the Novilla Bliss™ is a practical, well-tested choice backed by one of the most credible long-term reviews in the category.
Shop the Novilla Bliss™ at Novilla.net →

Novilla Bliss™
Best budget-friendly classic memory foam - medium-plush comfort with pressure relief and gentle cooling for everyday sleepers.
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